Delta 2 RWA of Greater Noida conducts consumer awareness campaign with GBU students

RWA of Noida: delta 2 with the students Gautam Buddha University (GBU) organized consumer awareness BIS (a national standards body under the Department of Consumer Affairs, Union Ministry of Consumer Affairs, Food and Public Distribution), Bureau of Indian Standards- a national standards body under the Ministry of Consumer Affairs, Food and Public Distribution, ISI and all blocks to make residents aware of how to trace and ensure hallmarked products Drive in and before buying jewellery.
They were also informed about the mobile application-BIS Care, through which they can trace and verify a product or file a complaint against a counterfeit product. Complaint can also be made on BIS website
Around 21 students of GBU conduct BIS customer awareness campaign Greater NoidaDelta of 2. Residents were apprised of how to identify and trace BIS, ISI (Indian Standards Institute) and HUID (Hallmark Unique Identification) codes before purchasing any household, electrical, industrial goods or jewellery,” Manish Bhati, RWA Vice President said Block B to D President
Raghunath Bansal, a resident, welcomed the drive and said, “Counterfeit goods are being sold in the market nowadays and gullible, ignorant customers are routinely duped as they are lured with new schemes. Consumer Awareness The campaign will tell us how not to be a victim of any kind of fraud while purchasing goods.
While Bhati said they intend to spread the message specifically in villages, they also plan to approach RWAs from other areas to run the campaign in their areas.
Ritesh Kumar, another resident appreciated the drive and said, “It is a very good initiative as housewives, mostly in semi-rural areas, are not aware of these details. Now with this knowledge, every consumer can buy any product Will check the ISI or Hallmark code first.”
During the drive, residents were apprised on how to check an ISI-stamped product using the license details to check its authenticity. “Always buy ISI, CML marked products. It is a seven digit license number with ISI mark. It helps in identifying the entity that has manufactured the product at a specific location. It can be verified online on the BIS site,” said Yachna Sharma, a student volunteer at GBU.
To check the authenticity of gold jewellery, residents were told how to find the hallmarked six-digit alphanumeric HUID code. This can be verified under ‘Verify HUID Number’ on the BIS app. “Check the hallmark on gold jewellery. All pure, authentic gold jewelery should bear the BIS standard mark, which is a six-digit alphanumeric HUID code, for example, 22K916, which will be unique to each jewelery article and ensure the purity of the gold,” said Sharma.
Similarly to check the authenticity of electronic and IT products, the alphanumeric code – for example the IS Rxxxxx mark – would ensure the safety of the product, the volunteer said.


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