• Allianz Partners with Actor Christoph Waltz to Create Social Media Series “Start Making Cents”
• Financial and insurance topics are simplified in an entertaining and engaging format in this six-part series.
• It aims to broaden its understanding beyond insurance by highlighting Allianz’s investment and asset management expertise.

Munich, March 17, 2023 – Allianz has teamed up with award-winning actor Christoph Waltz to help people better prepare for their financial future through its new “Start Making Cents” social media series.

Allianz Christoph Waltz

Considering rising prices and high costs, Allianz aims to make financial literacy topics more accessible and relatable, with the series providing valuable tips for managing personal finance.

The six-part social media series Waltz takes seemingly random actions as visual, easy-to-understand metaphors for financial topics. With this new series, Allianz aims to help people become better prepared to enter the world of investing by simplifying a subject often seen as inaccessible and complex.

Oliver Bate, Chairman of the Board of Management (CEO) at Allianz, said, “At Allianz, we want to help people manage their money so that it grows, lasts, and enhances their quality of life We believe that financial literacy is critical in this endeavor.

We are excited to partner with Christophe to raise awareness of this important issue and bring the topics to life through his insight and humor.

In his unique, distinctive way, Waltz eats spaghetti Bolognese in a white suit, builds DIY furniture, packs a suitcase, patiently shaves wool sweaters, follows a strict skincare routine, and tackles bees Is. All to help you understand the basics of investing.

Christoph Waltz says: “It is very useful and important to know how to handle money. If you are like me then starting a degree in business is not really an option. Thankfully there are other means of gaining some of the necessary knowledge Far more accessible, easier to approach and relate to. For Allianz, our mini chain seems like the perfect platform. After all – your money’s story is about you.”

Without advertising any product, the series focuses on financial literacy education, thus alluding to Allianz’s responsibility as one of the leading financial services companies.

The entire series began in early February and can be viewed by visiting Allianz.com and Allianz’s social media channels.

financial literacy
Financial literacy refers to the skills and knowledge required to make important financial decisions. The OECD/INFE 2020 International Adult Financial Literacy Survey reports that “surveyed individuals, on average, perceive their financial situation not to contribute positively to their well-being, but to increase stress and anxiety.” Therefore, there is a lot of room for improvement.

In contrast, current issues such as inflation and rising electricity and gas prices mean that a large proportion of the population would like to get hold of this knowledge in order to protect their own finances. And how could it be easier to get started than with the amusing short films “Start Making Cents” featuring the quirky and cryptic features of Christoph Waltz?

For further information please contact:
edelman
Patricia Mohr
E-mail: patricia.mohr@edelman.com

About Allianz
Allianz Group is one of the world’s leading insurers and asset managers with 126 million* private and corporate customers in more than 70 countries. Allianz’s clients benefit from a wide range of personal and corporate insurance services, from property, life and health insurance to assistance services to credit insurance and global business insurance. Allianz is one of the world’s largest investors, managing approximately €716 billion** on behalf of its insurance clients. In addition, our asset managers PIMCO and Allianz Global Investors manage approximately EUR 1.8 trillion** of third-party assets. Thanks to our systematic integration of ecological and social criteria into our business processes and investment decisions, we are among the insurance industry leaders in the Dow Jones Sustainability Index. In 2021, more than 155,000 employees achieved total revenue of 148.5 billion euros and an operating profit of 13.4 billion euros for the group.

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